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Our people

Sue Vercoe

Sue Vercoe
CEO

Sue has more than 15 years experience as a market researcher, research buyer and communications consultant in the corporate, issues, finance and political arenas. While Sue works across a broad range of industries she has particular interest in retail shareholders and high risk, high stakes projects and issues.

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Pete Wilson
Research Director

Pete has over 14 years of quantitative and qualitative research experience. He has conducted projects across a number of industries, ranging from large-scale tracking studies and market segmentation to issues-based qualitative studies, communications testing and planning strategies.

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Damon Jalili
Associate Research Director

Damon is a quantitative research specialist with more than nine years experience in fieldwork and data analysis. He also has extensive experience in design and analysis using qualitative methodologies. He joined GA Research in July 2007 and previously worked for AMR Interactive and ACNielsen. Damon holds a Bachelor of Science – Psychology from Macquarie University, and is currently undertaking a Masters of Peace and Conflict Studies at Sydney University.

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Irving Saulwick

Irving Saulwick
Senior Research Counsel

Irving Saulwick AM, one of Australia’s most experienced social researchers, acts as Strategic Research Counsel to GA Research.

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Rick Ridder

Rick Ridder
Strategic Research Counsel

Rick Ridder is the President and Co-Founder of US-based RBI Strategy and Research and a leading Democrat pollster who has worked on numerous political and issue campaigns. Rick served as a senior consultant for three presidential campaigns (including both Clinton/Gore campaigns) and as the National Field Director for two other presidential bids. Internationally, his work in 17 countries includes advising the successful campaigns of four heads of state.

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Feyi Akindoyeni

Feyi Akindoyeni
Research Director

Feyi Akindoyeni has over 15 years experience as a market and social researcher, with extensive background in corporate and marketing strategy development across a range of sectors including ICT, infrastructure, health, environment and education.

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Jasmine Hoye

Jasmine Hoye
Research Director

Jasmine is a sustainability specialist with more than 13 years in social and market research. She has a wealth of experience across topics such as water, energy, transport, waste, climate change and land management. She uses a broad range of research techniques from the traditional through to the innovative. Jasmine is based in Melbourne.

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Katarina Olausson

Katarina Olausson
Senior Research Executive

Katarina joined GA Research in September 2008 as a qualitative researcher and project manager. She previously worked as a qualitative researcher at arnold&bolingbroke for a wide range of clients including Woolworths, Qantas, BT Financial Group, Australia Post and Commonwealth Bank. Katarina holds a Bachelor of Arts (advanced) from the University of Sydney, and is a full member of the Australian Market and Social Research Society (AMSRS).

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Pete Sanders

Brian Tyson
Strategic Research Counsel

Brian Tyson is Manager Partner Australia of Kreab Gavin Anderson and provides strategic advice to GA Research. His background as a political adviser and extensive experience in commissioning research and designing communications campaigns on the basis of research findings makes him a valuable sounding board.  Brian also conducts one-on-one interviews with high level political and corporate contacts as required.

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Gene Ulm

Gene Ulm
Strategic Research Counsel

Gene Ulm is a partner in US-based Public Opinion Strategies (POS) and a leading Republican pollster and strategist who works on political, issues and corporate projects. Gene has been active in Republican campaigns for 25 years and has conducted research in 13 countries, including Australia.  

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